The Brief

Lumiere needed a functional, professional and contemporary brand and website that represented both clinical excellence and beautiful aesthetic treatments. We needed to marry the science and the beauty of skin and aesthetics while developing a successful SEO strategy.

 

The Strategy

The branding colours and logo remain classic yet contemporary, conveying a freshness and elegance to this dermatologist-led clinic. The website’s navigation is split into ‘treatments’ and ‘conditions’ for those who know what they’re looking for and those who don’t. The clinic also has full CMS control to allow them to continue to develop their business.