YOUR QUESTIONS ANSWERED
New to digital marketing or cosmetic digital?
Here are some of the common questions we get asked by Aesthetic clinic owners when considering digital marketing or moving from their current agency over to us.
Whilst the big digital marketing platforms are generally the same for most sectors and businesses, we know from years in digital marketing that the success of your marketing campaigns will depend on knowledge and experience in your sector. Different platforms work best for different aesthetic treatments. This means how you successfully target new clients for a specific treatment will depend on the campaign, platform, price, time and demographics you choose to target.
A successfully planned and managed treatment or clinic digital marketing will target more clients that need your aesthetic services that don’t already know who you are or that you specialise in a specific aesthetic treatment that they need or looking for. Digital marketing unlike other forms of marketing, allows you to track, in real time, exactly where new clients are coming from, so you can focus your efforts and budget specifically where it’s working. Saving you money, time and maximising your return on your investment.
With over 16 year’s experience in developing marketing strategies for hundreds of aesthetic clinics and delivering results and growth for our clients across the UK we have insight, knowledge and expertise on which marketing works and which marketing doesn’t. Delivering results for our clients from day 1 of your campaigns and saving you thousands of pounds avoiding marketing mistakes.
Our marketing team have years of experience in delivering digital campaigns on social media platforms including Instagram and Facebook and also on Google which accounts for nearly 80% of all daily searches. From targeted paid ads to organic page rankings and email marketing. We can help your clinic target customers who use social media and those who don’t and identify the best platforms and marketing strategy to target your customers including the best campaign for specific treatments to maximise your profits.
What marketing works for one clinic will not work for another. Every clinic is unique and their magic marketing formula will be too. Every clinic has different levels of competition in their location, offer different aesthetic treatments, and have different customer demographics including price points. This means your digital strategy and platforms you need to use will be unique to you. Our process is designed to identify and optimise your unique marketing formula.
Our marketing services are provided as part of a fixed monthly digital marketing package. For more information, please see our different packages and prices.
Everything we do is carefully monitored, recorded, tracked, shared and analysed. There are many numbers we look at to measure progress and success. Ultimately most clinics are looking for new clients to grow their aesthetic clinic turnover so this is our ultimate goal.
This depends on the platforms you are using in your digital marketing strategy. Paid ads will usually target new clients instantly, delivering traffic and new enquiries very quickly for the clinic.
IS YOUR MARKETING PERFORMING HOW YOU NEED IT TOO?
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