How to save money on your next website
The web is constantly evolving and different trends come and go. At the same time, your clinic is evolving too. This means that, whether it’s today or several years from now, you’ll eventually…
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The 7 ‘P’ checklist to personalise your clinic website
As the cosmetic medical industry becomes ever more competitive, it’s essential that your clinic website stands out from the crowd and differentiates you from your competitors, especially if they offer a similar range…
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How to build an award-winning clinic blog
Featuring a clinic blog on your website can be an exceptionally powerful marketing and conversion tool. Blogs are also great for search engine optimisation. By adding high quality, high value articles to your…
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How to make your website more dynamic
If you’re looking for ways to make your website more engaging and interesting to visitors, then dynamic content may be the way forward. Most web pages are static – in other words, the…
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5 things patients want from your website navigation
Did you know that the structure of your website can affect where it ranks in searches? Provide a great, user-friendly structure with clear navigation and Google is likely to reward your efforts, but…
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How to design the perfect treatment page
As a dental or medical cosmetic clinic, it’s essential to offer potential and existing patients the information they want and need about the treatments you offer. Get your treatment pages right and it’s…
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The top six common website mistakes
Many clients come to us in our capacity as web designers either wondering why their existing website is failing to attract enquiries or wanting a website for the first time. In our experience,…
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Seven essential goals for your website
In last week’s blog, we looked at how to target the right clients online and explored how important it is to understand who your website is talking to in order for it to…
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How to target the right clients online
If you’re struggling to attract enquiries via your website, there’s a good chance that it’s because it’s not targeted enough. One of the most common mistakes businesses make with their marketing is to…
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