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Most analysis software is confusing, expensive and doesn’t tell you which digital channel provides the highest conversion rate. That’s why we’ve developed our own software to track every online enquiry and customer call back to the original ad and digital channel you have. This includes Google AdWords, organic search, Facebook, email and paid directories for online or call enquiries, even 30 days later..
Wouldn’t it be great to find out which designs and messages are most likely to prompt customers to convert? With split testing you can achieve exactly that. Using specialist software, we can work with alternative designs and content to understand more about your customers’preferences. We measure click-through rates and conversion goals until we establish what achieves the highest conversion for you.
Sometimes half or more enquires are made over the phone. Using local and national telephone numbers, we can measure your call enquiries from specific marketing channels while recording calls to better understand how your team answers and handles them. We can also identify enquiries missed because of a busy line or unanswered call.
Find out more about tracking your digital marketing channels and customers’ behaviour.
Use our contact form or call on 01159 140640.