• Web Design

Supported living accommodation and care for vulnerable adults

Essential Care and Support are providers of care and support services to vulnerable adults in the North East of England. They specialise in supporting individuals with a wide range of disabilities and needs, including learning disabilities, mental health needs, challenging behaviour, autistic spectrum conditions, physical disabilities and other associated complex health needs.

The Brief

Essential Care Group needed a simple website that communicated their brand, business ethos, and services. It needed to be simple to navigate for prospective tenants and their families, provide information on how they support vulnerable individuals, and how to make a referral. The key component of this website was functionality and usability combined with a visible brand identity

The Strategy

We created the website to effectively communicate information and brand identity without clutter. Neatly organised into self-explanatory sections, even the menu and navigation tell you exactly what you will find on each page. To ensure prospective tenants are involved in their decision making, an Easy Read page was created with easy to follow illustrations that demonstrates how Essential Care Group maximise their tenants’ independence. The colours are bold and adhere to the brand identity with information in helpful blocks and chunks for optimum readability, and a font resizer was added to each page to aid individuals that may be visually impaired. Each web user be they a family member or prospective tenant has all of the information they need right at their fingertips.

Contact the team to discuss your project

Call 01159 140 640 or complete our contact form


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